Crypto Salaries Suffer: How Bitcoin’s Rally Masks a Compensation Reset in 2024-2025

Crypto salaries declined in 2024-25 despite Bitcoin‘s rally. Companies cut costs, focusing on sustainability.
A graph depicts the declining value of bitcoins, illustrating a financial crisis. A graph depicts the declining value of bitcoins, illustrating a financial crisis.
As the value of Bitcoin plummets, investors brace themselves for an uncertain financial future. By MDL.

Executive Summary

  • Cryptocurrency salaries and token incentives are declining across most roles and regions in 2024 and early 2025, as companies prioritize cost discipline despite Bitcoin’s rally.
  • Compensation decreases are most significant for entry-level positions, while executive roles are experiencing the only meaningful increases, creating a “barbell effect.”
  • Hiring has slowed, with compensation being a primary reason for offer rejections, and Asia’s share of crypto hiring nearly doubled year-over-year as the industry remains largely remote-first.
  • The Story So Far

  • The decline in cryptocurrency salaries and token incentives in 2024 and early 2025 is a result of the industry’s maturation, as companies prioritize cost discipline and normalize compensation after years of rapid expansion, signaling a shift towards greater financial prudence despite Bitcoin’s record-breaking rally.
  • Why This Matters

  • The significant decline in crypto salaries and token incentives, despite Bitcoin’s market rally, signals a major shift towards financial prudence and structural maturation within the industry, moving away from its previous era of explosive growth and outsized rewards. This recalibration is leading to more disciplined compensation practices, particularly impacting entry and mid-level roles while concentrating gains at the executive level, and is reshaping global hiring dynamics as companies prioritize sustainability.
  • Who Thinks What?

  • Dragonfly’s 2024/2025 Crypto Compensation Report indicates that cryptocurrency salaries and token incentives have seen a significant decline across nearly all roles and regions, characterizing the market as “down” for compensation due to industry maturation and a shift towards cost discipline.
  • Crypto companies are prioritizing financial prudence and sustainability by recalibrating compensation strategies, leading to decreased average total compensation across most seniority levels, a slowdown in hiring, and a focus on normalization after years of rapid expansion.
  • Cryptocurrency salaries and token incentives have seen a significant decline across nearly all roles and regions in 2024 and early 2025, according to a new report from venture capital firm Dragonfly. This downturn comes despite Bitcoin’s record-breaking rally, as crypto companies prioritize cost discipline and normalize compensation after years of rapid expansion.

    Compensation Trends

    The 2024/2025 Crypto Compensation Report, which analyzed data from 85 companies and over 3,000 roles, characterized the current market as “down” for crypto compensation. Researchers at Dragonfly noted that industry practices still felt relatively immature compared to traditional finance sectors, signaling a maturation period for an industry previously known for explosive growth and outsized rewards.

    Impact on Roles and Seniority

    Average total compensation decreased across most seniority levels, with entry-level positions experiencing the steepest cuts and mid-level roles seeing flat growth. The report highlighted that the only meaningful increases were observed at the executive level, creating what Dragonfly described as a “barbell effect” particularly evident in product and engineering roles, concentrating gains at the top.

    Engineering roles constituted roughly two-thirds of the total headcount, while non-technical positions in design, product, and marketing were comparatively limited.

    Hiring Dynamics

    The report indicates a slowdown in hiring, with roles taking an average of 3.8 weeks and four interview rounds to fill. Approximately 68% of offers were accepted, with most rejections attributed to compensation considerations.

    Geographical Shifts and Remote Work

    Western Europe continues to be a dominant hub in the crypto labor market, driven by its concentration of venture funding, regulatory clarity, and established institutional infrastructure. Meanwhile, Asia’s share of hiring nearly doubled year-over-year, growing from about 20% to over 40% of surveyed companies.

    The U.S. leads in cash pay, whereas international teams tend to offer more equity and token incentives. The industry largely remains remote-first, with over 54% of firms operating fully remotely and only 2% fully in-office.

    Key Takeaways

    The findings underscore a significant shift in the crypto industry towards greater financial prudence and structural maturity. Despite a robust market performance by leading cryptocurrencies, firms are recalibrating compensation strategies, focusing on sustainability over aggressive expansion, and adapting to evolving global labor dynamics.

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