Olivia Rubin, a seasoned fashion designer, faced an unexpected personal challenge following the birth of her first child, leading her to a transformative journey.
In 2014, Olivia Rubin, a 43-year-old fashion designer, found herself in the throes of postpartum depression—a condition she was unprepared for and unaware of at the time. This period marked a significant downturn in her mental health, affecting even the smallest aspects of her life, such as her clothing choices. Rubin, who once adored vibrant colors, purposefully chose to dress in black. This choice was not out of exhaustion or convenience but a reflection of her inner state, a way to blend in and remain unnoticed during this tumultuous period.
For a year after the birth of her daughter, Rubin continued this habit until a symbolic breakthrough occurred. She adorned her black outfit with bold red lipstick and red boots, signaling the beginning of her journey back to her old self. Her engagement with fashion took a more positive turn after the birth of her second daughter, as she resumed work by taking on a freelance contract. This professional re-engagement was a crucial step in her recovery, providing the balance she needed between familial responsibilities and personal fulfillment. She was inspired to create once more, crafting a gray printed skirt that marked her first personal fashion statement in years.
By 2017, Rubin was driven by a desire to inject color back into her life. Unable to find the unique clothing she craved, she took matters into her own hands, designing a rainbow skirt that captured her vision. This piece, once shared on Instagram, quickly gained viral attention, catapulting Rubin into an unexpected entrepreneurial venture. Her rainbow-inspired skirt was more than just a garment; it was a reflection of her renewed self and quickly became the cornerstone of her burgeoning brand.
As her creations garnered attention, Rubin embraced the vibrant hues she once adored, expanding her brand’s reach internationally. Despite her success, she remained personally engaged with her work, often modeling her colorful collections, which resonated with many during the pandemic. During this time, she also explored new avenues, such as a loungewear collection, balancing professional growth with the demands of homeschooling her children.
In recent years, Rubin has refocused her priorities, opting to slow the pace of her business to better align with her personal values and commitments. She has become increasingly aware of sustainability issues, choosing to limit the production of large collections to reduce environmental impact. This shift reflects her deeper understanding of and responsibility to the environmental aspects of fashion, leading to more mindful creation.
Olivia Rubin’s story is a testament to the power of personal transformation through adversity. From the darkness of postpartum depression to the colorful expression of her own brand, Rubin illustrates the resilience and creativity that can emerge from life’s challenges. Her journey continues to inspire others to embrace change and find joy in personal expression.
Source: Businessinsider
