Finance

Strategy’s Bitcoin Bonanza: How Michael Saylor’s Firm Just Grabbed 1,955 BTC, Solidifying Crypto Dominance

Strategy, led by Saylor, bought 1,955 BTC for $217.4M. Total holdings now 638,460 BTC.

September 8, 2025, 10:48 AM

A businessman holds a stack of Bitcoin coins, overlaid with a stock chart, illustrating an investment concept.

As the value of cryptocurrency fluctuates, this businessman considers his investment strategy, with Bitcoin and stock charts superimposed in the background. By Miami Daily Life / MiamiDaily.Life.

Executive Summary

Strategy acquired an additional 1,955 BTC for $217.4 million between September 2 and 7, at an average price of $111,196 per coin.

This latest purchase increases Strategy’s total Bitcoin holdings to 638,460 BTC, acquired for approximately $47.2 billion at an overall average price of $73,880 per BTC.

The acquisition was funded through proceeds from three of Strategy’s at-the-market (ATM) equity offerings and occurred shortly after the company was unexpectedly excluded from the S&P 500 index.

The Story So Far

Strategy, led by Michael Saylor, maintains an aggressive, long-term conviction in Bitcoin as a store of value, consistently funding its substantial acquisitions through various equity offerings, even as the company recently faced an unexpected exclusion from the S&P 500 index.

Why This Matters

Strategy’s continued aggressive accumulation of Bitcoin, solidifying its position as the largest corporate holder even after its S&P 500 exclusion, reinforces institutional confidence in the cryptocurrency’s long-term value. This sustained investment, funded through equity offerings, signals a significant corporate commitment to Bitcoin as a treasury asset, potentially influencing other firms to consider similar strategies and further legitimizing digital assets within traditional finance.

Who Thinks What?

Strategy, led by Michael Saylor, views Bitcoin as a long-term store of value and is committed to its aggressive accumulation.

Many market observers had anticipated Strategy’s inclusion in the S&P 500 due to its significant market presence.

The S&P 500 opted to exclude Strategy from its index, instead adding other companies like Robinhood, AppLovin, and Emcor Group.

Strategy, the company led by Michael Saylor, has significantly expanded its Bitcoin treasury, acquiring an additional 1,955 BTC for $217.4 million between September 2 and 7. This latest purchase, made at an average price of $111,196 per coin, further solidifies the firm’s position as the world’s largest corporate holder of the cryptocurrency, bringing its total Bitcoin holdings to 638,460 BTC.

Latest Acquisition Details

The acquisition took place as Bitcoin’s price saw a slight uptick last week, briefly surging above $113,000 last Friday before settling around $110,000, according to CoinGecko data. This purchase marks a continuation of Strategy’s aggressive Bitcoin accumulation strategy.

Company Holdings and Strategy

As of Sunday, Strategy’s total Bitcoin holdings stood at 638,460 BTC, acquired for approximately $47.2 billion at an overall average price of $73,880 per BTC. The company has consistently reiterated its long-term conviction in Bitcoin as a store of value.

The recent purchase was funded through proceeds from three of Strategy’s at-the-market (ATM) equity offerings. These included the Series A Perpetual Strife Preferred Stock (STRF), the Series A Perpetual Strike Preferred Stock (STRK), and its own Common A stock MSTR.

Market Context and Previous Buys

This latest Bitcoin acquisition by Strategy occurred shortly after the company was unexpectedly excluded from the S&P 500 index last Friday. Many market observers had anticipated its inclusion, given its significant market presence.

Instead, the S&P 500 added several other companies, including the crypto-friendly stock trading application Robinhood, mobile technology firm AppLovin, and mechanical and electrical construction services provider Emcor Group. These new additions are slated to join the index before market open on September 22.

Strategy’s current buying spree follows a series of consistent acquisitions throughout the year. In August, the company added approximately 7,714 BTC, though this was a smaller volume compared to its substantial purchases of 31,466 BTC in July and 17,075 BTC in June.

Strategy’s continued investment underscores its unwavering commitment to Bitcoin, even amidst market fluctuations and corporate index decisions. The company remains a key player in the institutional adoption of the leading cryptocurrency.