Plant-Based Scents Are the Future of Home Fragrance

Ripple⁺ Home is making waves with its fresh approach to home fragrance, offering botanical incense that promises to transform living spaces.

Imagine a scent that evokes the serene luxury of a five-star hotel lobby; that’s what Ripple⁺ Home aims to deliver with their line of plant-based, botanical incense droplets. This company, building on its reputation for helping the younger crowd quit vaping with nicotine-free alternatives, now turns its attention to home environments. Their co-founders, Lucie and Sam Beecham, have introduced a home line of incense that offers a fresh, light, and fruity aroma, ranging from gardenia to fig leaf—designed to cater to the moods of Gen Z.

These ‘Droplets,’ as they are called, are incense cones that promise a ten-minute burn time. Ideal for those who fancy themselves as homebodies or self-care enthusiasts, the scents include unique blends like sea breeze, firewood, and forest air. Each scent is crafted with a mix of botanicals, resins, plant extracts, and essential oils, focusing on creating an environment for calm, focus, and creativity.

Lucie Beecham articulates the brand’s philosophy as wellness with an edge. Ripple⁺ Home’s mission is to transform spaces into calming sanctuaries using plant-based products. ‘Expanding into a home line felt like the natural next step for us,’ Sam Beecham adds, emphasizing that wellness extends beyond personal care to the environments where we live.

Crafted with clean, non-toxic ingredients, each incense droplet is designed with a low-smoke feature to accommodate urban living spaces. They also prioritize sustainability, offering 100% biodegradable and reusable packaging. Their scents are crafted to evoke sensory memories, being light yet vibrant, setting them apart from the conventional, heavier fragrances dominating the market.

Some standout options include the Orange Blossom Incense, drawing inspiration from Vietnam’s Mekong River with tuberose and vetiver, or the Mimosa Incense, a blend of manuka honey and cedarwood inspired by Playa Del Sol, Mexico. Their limited-edition ‘Sanctuary’ takes a cue from Mexico’s Pacific coast, incorporating bergamot, agave, and sage for a woody aroma.

And for those looking ahead, Ripple⁺ Home plans to release a new line of reed diffusers featuring six essential oils. The scents will range from the mix of gardenia and eucalyptus in ‘Chateau Life’ to the fruity and floral notes of blackcurrant in ‘Berry Harmony.’ It’s all part of providing sensory escapes with aesthetic appeal, according to Sam Beecham.

Currently, these products are carried in over 3,000 stores, including trendy outlets like Urban Outfitters and The Standard Hotels. Shoppers in New York City can find them in stylish spots such as the Air Mail boutique and the Brooklyn Museum shop. Their ambition is to become the go-to destination for premium scents, as Lucie Beecham remarks, ‘Our home scents are crafted to transform your space into a sanctuary, offering top-class aromatherapy experiences.’

With Ripple⁺ Home’s innovative scents, your home can become a haven of wellness and tranquility, setting a new standard in the world of home fragrances.

Source: Forbes

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