Stars Turn Out for Fanatics’ Glitzy Super Bowl Bash

Kevin Costner & wife Christine Baumgartner at the world premiere of his movie McFarland USA at the El Capitan Theatre, Hollywood
LOS ANGELES, CA – FEBRUARY 9, 2015: Kevin Costner & wife Christine Baumgartner at the world premiere of his movie “McFarland USA” at the El Capitan Theatre, Hollywood. / featureflash.

The Fanatics Super Bowl 2025 party in New Orleans was where Hollywood met the sports world in grand style. Celebrities like Kevin Costner, Pete Davidson, and Martha Stewart rubbed shoulders with sports icons. This event turned the weekend into a star-studded affair. The party was full of energy, offering more than just typical pre-game excitement.

Celebrity Guests Galore

Hosted at The Sugar Mill, the Fanatics bash was buzzing with Hollywood and sports celebrities. Kevin Costner and Pete Davidson were seen catching up. Martha Stewart graced the red carpet with her regal presence, setting the evening’s tone. Everyone awaited the next big arrival.

Donald Trump Jr., with his partner Bettina Anderson, was among the first to step onto the scene. His father, former President Trump, was set for the big game. Seeing stars mix with sports icons was just part of the evening’s charm.

Inside, Pete Davidson was the life of the party. Known for his humor, he effortlessly mingled with other stars. He shared laughs with Kevin Costner and exchanged stories, especially with Martha Stewart, who jokingly calls him her unofficial son.

The Hosts and Their Vision

Michael Rubin, CEO of Fanatics, couldn’t hide his excitement about the turnout. “We’ve got a good crew coming!” he teased. The invite-only event attracted many team owners and famous personalities, showing Rubin’s influential network.

Sports tycoons like Robert Kraft and David Tepper added to the event’s significance. Rubin clearly has a knack for gathering top names under one roof, creating a mix of glamour and significance that few can achieve.

Rubin chatted with his guests, ensuring everyone felt welcome. He joked about inviting Travis Kelce, envisioning a tequila-filled night for the Chiefs’ player. Even without Kelce, the night was full of memorable moments.

Musical Extravaganza

Entertainment hit a high note with performances from Travis Scott and Post Malone. Both artists brought their star power to the stage, making the night unforgettable. Their dynamic performances got everyone on their feet.

The surprise appearances by Sexyy Red and Meek Mill electrified the atmosphere. Fan favorites include Ciara and Ludacris, who teamed up for an old hit, exciting the crowd further.

Post Malone’s performance was a highlight. Wearing a Dallas Cowboys T-shirt, he sang hits like “Better Now” and engaged with the crowd, showing his genuine fan appreciation.

Unexpected Highlights

Orlando Bloom surprised everyone by joining in the musical fun. His dance moves were a hit. The sight of a movie star enjoying himself among the crowd added a unique twist to the evening.

Ciara and Russell Wilson shared a sweet moment as she performed. He snapped photos from the sidelines, supporting her.

An appearance by Quavo during Post Malone’s set was a peak moment. Together, they performed “Congratulations,” leaving the crowd roaring and wanting more.

An A-List Night Out

Randi Martin and Jackson Mahomes were among notable attendees, adding to the event’s prestige. Celebrities like Leonardo DiCaprio and Zac Efron were there, mixing with sports legends like Shaquille O’Neal.

The guest list also included Serena Williams and Joe Burrow, showcasing a blend of Hollywood glamour and athletic greatness.

This star attendance confirmed the party’s status as a top-tier event, setting the bar high for future gatherings.

Before the Big Game

The party wasn’t just about fame. It was a precursor to the Super Bowl showdown between the Kansas City Chiefs and the Philadelphia Eagles. With such celebrity attendance, the event boosted anticipation for the game.

Stars, athletes, and fans all came together to celebrate football and entertainment. Characters from various realms created a unique tapestry of excitement, bridging sport and stardom.

The venue buzzed with conversations about upcoming plays and halftime shows. It’s this blend of different worlds that made the Fanatics party truly stand out.

Memorable Quotes and Moments

Guests left with memorable moments and smiles. Post Malone charmed with his off-the-cuff remarks and engagement with fans. Celebrities appreciated these candid interactions, making the night feel personal.

Shaquille O’Neal and Robert Kraft were spotted posing for photos, drawing attention and adding to the evening’s gallery of memories.

Insiders were buzzing about the interactions, with stars freely mingling and enjoying the evening’s entertainment.

Fanatics and Its Brand Activations

Fanatics Betting & Gaming, along with other brand divisions, played a prominent role at the event. They offered unique experiences to guests, aligning perfectly with the high-profile nature of the party.

Interactive setups from Fanatics Live and others ensured guests were entertained beyond the performances. This combination of entertainment and brand showcases added depth to the event.

Brand engagement was seamless and exciting, further cementing Fanatics’ reputation for top-tier events. Guests were left impressed by the blend of celebrity, sport, and brand.

A Curtain Call

With Super Bowl LIX on the horizon, this party was the perfect lead-up. As guests left, the buzz of excitement lingered, promising a memorable game day experience.

Kendrick Lamar’s upcoming halftime performance was a hot topic. Everyone anticipated his show, sure to be a dramatic display of talent and storytelling.

The party culminated in shared excitement and anticipation for the NFL’s grand showdown, leaving everyone in high spirits for the next day’s big game.


In the end, Michael Rubin’s Fanatics party was more than just a gathering—it was a spectacle of fame, fun, and fantastic energy. The merging of Hollywood, sports, and music created a vibrant scene, setting a high mark for celebrations.

As the city lights of New Orleans dimmed, the echoes of laughter and music remained. With the Super Bowl around the corner, memories from this starry night will stay with attendees, eagerly looking forward to the next grand celebration.

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