Follow us

Follow us

Miami

Marketing

Unpacking the latest trends and creative strategies in the fast-moving world of marketing.

29 posts

A young man with a beard records a video on his smartphone, holding up gift-wrapped boxes with an enthusiastic expression and a cartoon lightbulb above his head.

A young man with a beard records a video on his smartphone, holding up gift-wrapped boxes with an enthusiastic expression and a cartoon lightbulb above his head.

Finance

Turn Your Passion Into Profit: How to Monetize Your Hobby

byAndres Castro

August 25, 2025, 5:57 PM

A retro-style digital collage featuring a hand with a halftone effect holding a search bar with a magnifying glass icon, a "SEARCH" button, and a separate floating eye symbol, all against a textured blue background.

A retro-style digital collage featuring a hand with a halftone effect holding a search bar with a magnifying glass icon, a "SEARCH" button, and a separate floating eye symbol, all against a textured blue background.

Business

The Great Un-Clicking: How Google’s AI Overviews Are Devastating the News Industry

byAndres Castro

August 4, 2025, 1:31 PM

A colorful flat illustration depicting a person interacting with digital screens and charts, symbolizing research and analysis for SEO and content strategy.

A colorful flat illustration depicting a person interacting with digital screens and charts, symbolizing research and analysis for SEO and content strategy.

Business

How to Use AI for SEO and Content Strategy

byAndres Castro

August 4, 2025, 1:28 PM

A Southwest Airlines Boeing 737 MAX 8 taxiing to the gate after landing at Portland International Airport (PDX)

A Southwest Airlines Boeing 737 MAX 8 taxiing to the gate after landing at Portland International Airport (PDX)

Business

Southwest Airlines Launches Humorous Ad Campaign to Promote Shift to Assigned Seating

byAndres Castro

August 4, 2025, 1:29 PM

Business

SharkNinja Boosts Viral Marketing with Key Hires from Ikea and Ulta Beauty

byAndres Castro

August 4, 2025, 1:29 PM

A conceptual illustration showing hands interacting with a laptop. Various graphic elements like bar charts, pie charts, gears, a calendar, a magnifying glass, and a target float around, symbolizing data-driven marketing and strategy.

A conceptual illustration showing hands interacting with a laptop. Various graphic elements like bar charts, pie charts, gears, a calendar, a magnifying glass, and a target float around, symbolizing data-driven marketing and strategy.

Business

Nielsen Report Highlights Need for Balanced Media Strategy Amid Shift to Data-Driven Marketing

byAndres Castro

August 4, 2025, 1:29 PM

Business

Perplexity Faces Challenges in Scaling AI-Powered Ad Business Despite Initial Success

byAndres Castro

August 4, 2025, 1:29 PM

A 3D rendering of a desktop computer monitor displaying an "AI Prompt" interface. Various floating icons surround it, including a megaphone, pie charts, line graphs, and a cube labeled "AI generative art," symbolizing AI-powered advertising tools.

A 3D rendering of a desktop computer monitor displaying an "AI Prompt" interface. Various floating icons surround it, including a megaphone, pie charts, line graphs, and a cube labeled "AI generative art," symbolizing AI-powered advertising tools.

Business

Reddit Unveils AI Advertising Tools at Cannes Lions 2025 to Revolutionize Community Marketing

byAndres Castro

August 4, 2025, 1:29 PM

A sunny daytime view of the historic old town of Cannes, France, with traditional buildings climbing a hillside. Two prominent towers overlook a harbor filled with numerous yachts and sailboats.

A sunny daytime view of the historic old town of Cannes, France, with traditional buildings climbing a hillside. Two prominent towers overlook a harbor filled with numerous yachts and sailboats.

Business

Cannes Lions Festival Explores Innovative Strategies for Consumer Engagement and Brand Growth

byAndres Castro

August 4, 2025, 1:24 PM

A smartphone displaying a social media app's video feed is shown floating above a dark cylindrical base, with three stylized musical note icons (TikTok logos) floating around it, all against a plain grey background.

A smartphone displaying a social media app's video feed is shown floating above a dark cylindrical base, with three stylized musical note icons (TikTok logos) floating around it, all against a plain grey background.

Business

TikTok Expands AI Ad Tools in Partnership with WPP and Adobe at Cannes Lions Festival

byAndres Castro

August 4, 2025, 1:24 PM

The grand, white facade of the Hotel Barrière Le Majestic Cannes, with its reddish-brown roof, stands on a sandy beach. Numerous white event tents are set up on the sand, overlooking the blue sea.

The grand, white facade of the Hotel Barrière Le Majestic Cannes, with its reddish-brown roof, stands on a sandy beach. Numerous white event tents are set up on the sand, overlooking the blue sea.

Business

Globant Launches FUSION AI Suite to Transform Full-Funnel Marketing and Advertising at Cannes Lions Festival

byAndres Castro

August 4, 2025, 1:24 PM

Business

India's Media Spending Surges in 2025, Driven by Digital Expansion and Changing Consumer Behaviors

byAndres Castro

August 4, 2025, 1:24 PM

Robert F. Kennedy Jr. discusses immigration issues after the premiere of Midnight at the Border in Beverly Hills, Calif., on Aug. 3, 2023

Robert F. Kennedy Jr. discusses immigration issues after the premiere of Midnight at the Border in Beverly Hills, Calif., on Aug. 3, 2023

Business

RFK Jr. and Trump Administration Propose Stricter Regulations on Pharma Ads, Threatening AbbVie's $2 Billion Strategy

byAndres Castro

August 4, 2025, 1:24 PM

A flat vector illustration of a person gesturing towards a large digital screen displaying a line graph with an upward trend and a checkmark icon. Below it is a bar chart also showing growth, symbolizing data analysis and positive results.

A flat vector illustration of a person gesturing towards a large digital screen displaying a line graph with an upward trend and a checkmark icon. Below it is a bar chart also showing growth, symbolizing data analysis and positive results.

Business

Nielsen's 2025 Marketing Report Highlights AI and Retail Media Networks as Key Trends in Advertising Strategy

byAndres Castro

August 4, 2025, 1:24 PM

Business

Apple’s Tor Myhren Highlights Human Creativity Over AI at Cannes Lions Festival

byAndres Castro

August 4, 2025, 1:24 PM

A commercial product shot of Cinnamon Toast Crunch cereal, featuring a full bowl of cereal and the product box on a stage. A large 3D text graphic reads, "BLASTED with CINNADUST!" against a sparkly blue curtain background.

A commercial product shot of Cinnamon Toast Crunch cereal, featuring a full bowl of cereal and the product box on a stage. A large 3D text graphic reads, "BLASTED with CINNADUST!" against a sparkly blue curtain background.

Business

Cinnamon Toast Crunch ‘Murders’ Mascot in New Campaign, Ad Age Reports

byAndres Castro

August 4, 2025, 1:24 PM

A high-angle photograph of the harbor in Cannes, France, taken at dusk. The image shows the harbor filled with yachts, a large illuminated Ferris wheel, and the lights of the city stretching along the coast.

A high-angle photograph of the harbor in Cannes, France, taken at dusk. The image shows the harbor filled with yachts, a large illuminated Ferris wheel, and the lights of the city stretching along the coast.

Business

Cannes Lions 2025: Mars Partners with Publicis Amid Festival's Focus on Social Media and Entertainment Marketing Trends

byAndres Castro

August 4, 2025, 1:24 PM

Jeep Grand Cherokee at the Stellantis transmission plant. Jeep offers the Grand Cherokee in Laredo, Trailhawk and Overland models

Jeep Grand Cherokee at the Stellantis transmission plant. Jeep offers the Grand Cherokee in Laredo, Trailhawk and Overland models

Business

Stellantis Unveils Bold Marketing Strategy with New VP, Reintroduces Hemi V-8 in Ram Trucks

byAndres Castro

August 4, 2025, 1:25 PM

An elevated photograph of the historic, neoclassical Apex Building, the headquarters of the Federal Trade Commission in Washington, D.C., viewed at dusk from across a wide avenue.

An elevated photograph of the historic, neoclassical Apex Building, the headquarters of the Federal Trade Commission in Washington, D.C., viewed at dusk from across a wide avenue.

U.S. News

FTC's Antitrust Trial Against Meta Could Reshape Social Media Advertising Landscape

byEditorial Staff

June 15, 2025, 11:17 AM

A smiling young woman, who appears to be Black or of mixed-race descent, stands in front of a ring light and smartphone, confidently speaking as she records content for an audience.

A smiling young woman, who appears to be Black or of mixed-race descent, stands in front of a ring light and smartphone, confidently speaking as she records content for an audience.

Business

Influencer Marketing Surges as Companies Shift Ad Budgets to Digital Creators Amid Economic Strains

byAndres Castro

August 4, 2025, 1:25 PM